UK’s Number 1 Car Goes Electric – And It’s Backed by a £3,750 Government Grant
Britain’s best-selling car†, the Ford Puma®, has entered a new era. Say hello to the All-New All-Electric Puma Gen-E® – the same style and versatility drivers already love, now powered by electric innovation.
A Smarter Way to Go Electric on the Isle of Wight
The UK government has introduced a £3,750 Electric Car Grant, available towards the purchase of the Puma Gen-E. This makes switching to electric more affordable than ever before. The best part? You don’t have to worry about the paperwork – Premier Motors, your trusted Ford dealer on the Isle of Wight, takes care of everything for you. For full details, see Low-emission vehicles eligible for a plug-in grant: Cars – GOV.UK.
On top of the grant, your purchase is supported by the Ford Power Promise, including:
- Free home charger installation‡ across the Isle of Wight
- 5 years’ free servicing~
- And plenty more peace-of-mind benefits
Why Choose the Puma Gen-E on the Isle of Wight?
Switching to electric doesn’t mean compromising on space, tech, or performance. The Puma Gen-E offers:
- Generous storage – Up to 566 litres thanks to the Gigabox and frunk, perfect for luggage, sports gear, or city life essentials around the Isle of Wight.
- High-tech interior – A 12” SYNC® 4 touchscreen with live traffic updates, seamless music streaming, ambient lighting, and an immersive B&O™ sound system.
- Personalised driving – Four selectable driving modes, including Eco Mode for up to 233 miles of range, ideal for longer trips beyond the Isle of Wight.
- Fast charging – Go from 10–80% in under 24 minutes with a 100kW fast charger††, keeping your journeys across the Isle of Wight and beyond hassle-free.
- Agile handling – Designed to make every journey, from coastal drives to town commutes, smooth, exciting, and fun.
Ready to Make the Switch on the Isle of Wight?
The All-Electric Ford Puma Gen-E is the future of Britain’s favourite car – stylish, practical, and now more accessible with government support.
Visit Premier Motors, your local Ford dealership on the Isle of Wight, and our team will guide you through the process to help you take the next step towards electric driving.
©2025 Ford Motor Company. Ford Puma and Ford Puma Gen-E are trademarks of Ford and its affiliates.
†Britain’s number 1 best-selling car according to SMMT data.
*Finance subject to status. Freepost Ford Credit.
**Based on full charge of 233 miles with Puma Gen-E Select model. Estimated range using Worldwide Harmonised Light Vehicle Test Procedure (WLTP). Figures shown are for comparability purposes and should only be compared with other vehicles tested to the same technical procedures.
Actual range varies with conditions such as external elements like temperature, driving behaviours, route profile, vehicle maintenance, and lithiumion battery age and condition. 233 miles WLTP Overall Range reflects a combined driving cycle and 172 mile WLTP Extra High range reflects motorway driving – both tests are conducted in controlled conditions with an ambient temperature of 23 degrees Celsius and no climate or electrical load.
††High-power DC (>200kW) public chargers, such as IONITY, can deliver up to 84 miles of driving in approx. 10 minutes or 10%-80% in under 24 minutes. Figures given are based on Puma Gen-E Select model. Actual charge times and charging speeds will vary according to the type of home or public charging station used, as well as other factors (including weather, ambient temperature, driving behaviour, driving profile, vehicle condition, lithium-ion-battery age, condition, and temperature.
^The 5 year service plan includes 2 scheduled services, in line with the 2 year / unlimited mileage service intervals on New All-Electric Puma Gen-E, providing the reassurance and peace of mind of knowing that your vehicle will be serviced by Ford technicians using genuine Ford parts. The plan provides the additional benefit of Ford Assistance for the duration of the plan - a roadside rescue, repair and recovery service that helps you seve days a week, 365 days a year. Wear and tear not included and may incur additional charges.
‡Eligible retail customers only contracted by 30th September 2025. Wallbox and standard install on private driveway (worth £899), fees apply for nonstandard install. £217 energy credit provided with Octopus Intelligent Go tariff to help charge your car up to 10,000 miles (based on WLTP test results, actual miles achieved may vary by model and driving style/conditions). Excludes NI and Channel Islands.
˜Battery warranty covers you if your EV battery loses capacity faster than expected (below 70% capacity). Up to Our 8-year/100,000 miles, whichever is sooner.