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Seize the Momentum

Get up to £1,500 off^ the selected range with the Welcome to Ford Promotion

There’s nothing like getting behind the wheel to discover what a Ford can bring to every journey. From smart, capable SUVs to all-electric excitement, find the Ford that feels right for you.

This November, we’re inviting you to see for yourself during our Welcome To Ford Promotion. We want to show you what it means to Join the Family, so we’re making it easier than ever to trade in your current keys for something more exciting. Complete a test drive between 1st – 30th November and you’ll unlock up to £1,500 off^ your next Ford.

From the versatile Ford Kuga® to the All-Electric Puma Gen-E®, discover your next Ford at our November Test Drive Event and explore the offers available.

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Ford Puma Gen-E Isle of Wight

All-Electric Ford Puma Gen-E

Sporty, expressive, and packed with energy, the All-Electric Ford Puma Gen-E invites you to enjoy the ride in a whole new way. Every drive is alive with movement, innovation, and excitement, perfect for those who live life on the go and want more from every journey.

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Ford Kuga Isle of Wight

Ford Kuga®

Wherever the journey leads, the Ford Kuga is ready to take you there. Dependable, spacious, and built for everyday adventures, big or small. From winding mountain trails to city streets and coastal escapes, it’s not just a drive, it’s your next story.

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Ford Explorer Isle of Wight

All-Electric Ford Explorer®

Every road is an invitation, every path a new story. With the All-Electric Ford Explorer, the world opens up before you, mountains, forests, rivers, and endless horizons. Rugged, capable, unstoppable, adventure starts the moment you turn the key.

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Ford Capri Isle of Wight

All-Electric Ford Capri®

The All-Electric Ford Capri is designed to excite. Every curve, every corner, every straight stretch is an invitation to push the limits. With its sleek lines, raw power, and responsive handling, the Capri turns every drive into pure exhilaration.

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Important Information

Available to retail customers for selected new passenger vehicles contracted between 1st November and 30th November 2026 and registered by 31st December 2026. ^Combined saving includes £500 Test Drive Saving and an additional £1,000 Welcome Saving. To qualify for the Welcome Saving, you must either: [i] own a non-Ford vehicle of any age for a minimum of 4 months; [ii] own a used Ford vehicle that is over 4 years old from date of first registration, where you are the first registered keeper; or [iii] own a used Ford vehicle of any age for a minimum of 4 months, where you are not the first registered keeper.

You do not need to part exchange your vehicle.

Premier Motors (Solent) Limited t/a Premier Ford is an appointed representative of ITC Compliance Limited which is authorised and regulated by the Financial Conduct Authority (their registration number is 313486). Permitted activities include acting as a credit broker not a lender.

We can introduce you to a limited number of finance providers. We do not charge a fee for our Consumer Credit services. We do not act as a financial adviser, or fiduciary. We act in our own interest, whichever lender we introduce you to, we will typically receive commission from them based on either a fixed fee or a fixed percentage of the amount you borrow. Any and all commission amounts will be fully disclosed to you as part of your sales journey. You will be required to give your fully informed consent to our receipt of this commission. By doing this, you acknowledge that you understand our role as a credit broker, and that we will receive a financial incentive if you take out a loan from a lender that we introduce you to. 

All finance applications are subject to status, terms and conditions apply, UK residents only, 18s or over, Guarantees may be required.

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