FORD PUMA 123kW Select 43kWh 5dr Auto

New All-Electric Puma Gen-E Select 43 kWh Standard Range, Electric

Now Available at Premier Motors, Isle of Wight for Immediate Delivery in Solar Silver with Exclusive £2,250 saving as well as the full £3,750 Electric Car Grant

Energetic and electrifying - the New All‑Electric Puma Gen‑E^®. The electric SUV born to take on the city, with fast charging and advanced technology. Reduce running costs^‡‡ with innovative efficiency.

Key Features:

• 17" Alloy Wheel
• LED Projector Headlamps with LED Day Time Running Light (DTRL) and Auto High Beam
• Wireless Charging Pad
• Power Start Button
• Select Fabric Trim in Black and Grey with Grey Stitching
• Quickclear Heated Windscreen
• Gigabox and Frunk Loadspace
• Rear View Camera and Rear Parking Sensors
• Cruise Control with Intelligent Speed Limiter
• Lane Keeping Aid and Lane Departure Warning

Combined WLTP Range of New All-Electric Puma Gen-E Premium 43 kWh Standard Range 234 miles^

Experience how easy owning an EV really is with the Ford Power Promise^^.

• A free home charger in partnership with Octopus Energy in Great Britain
• Up to 10,000 miles Charging Credit on the Intelligent Octopus Go tariff

New All-Electric Puma Gen-E Premium 43 kWh Standard Range, Electric Representative Example - Personal Contract Purchase*

*Ford Options Important Information

Offer available on model in stock contracted and registered between July 1st 2026 and September 30th 2026. 

Imagery and information shown throughout this website may not reflect latest UK specifications, colours may vary, options and/or accessories may be featured at additional cost and locations and vehicles used may be outside of the UK. 

Premier Motors (Solent) Limited is a credit broker and not a lender. 
We do not charge a fee for our services. Whichever lender we introduce you to, we will typically receive commission from them (either a fixed fee or a fixed percentage of the amount you borrow). The lenders we work with could pay commission at different rates. However, the amount of commission we receive from a lender does not have an effect on the amount you pay to that lender under your credit agreement. 

Ford Options is a Personal Contract Purchase finance product and is ideally suited to customers who like to enjoy a new car every two or three years. At the end of any Ford Options agreement, you have three options to choose from: 
 
1. Renew your Ford - If you would like to renew into a new Ford, you can part exchange your existing car at your Ford Dealer, or sell it privately once you have settled your account. Any excess value over the Optional Final Payment can be used as a deposit towards your new Ford. 
2. Return your Ford - If you would like to return your car, your Ford Dealer will complete a vehicle appraisal. As long as your car meets our fair wear and tear standards, is within the agreed mileage, and your account is up-to-date, there will be nothing further to pay. Additional charges will be made if you exceed the agreed mileage or if your car does not meet our fair wear and tear standards. 
3. Retain your Ford - Ford Options also gives you the flexibility to own the car at the end of your agreement. All you need to do is arrange payment of the Optional Final Payment, which was deducted at the start of your agreement, plus the purchase fee. Under the agreement you are required to maintain a comprehensive motor insurance policy in respect of the goods with a reputable insurer of your choice. 
 
Finance subject to status. Guarantees/Indemnities may be required. Freepost Ford Credit. Finance Facility fee (where applicable) is an additional charge for the supply of credit and is payable with the first instalment. Purchase fee (where applicable) is payable with Optional Final Payment if you wish to own the vehicle at the end of the agreement. Offer available on specific model contracted and registered between September 1st 2025 and September 30th 2025. 

Further charges may be made subject to the condition of the vehicle if the vehicle is returned at the end of the finance agreement. All figures include VAT unless indicated otherwise

^Based on full charge of Puma Gen-E Select model. Estimated range using Worldwide Harmonised Light Vehicle Test Procedure (WLTP). Based on full charge for the vehicle specification selected. Estimated range using Worldwide Harmonised Light Vehicle Test Procedure (WLTP). Figures shown are for comparability purposes and should only be compared with other vehicles tested to the same technical procedures. Actual range varies due to factors such as temperature, driving behaviour, route profile, vehicle maintenance, lithium-ion battery age and condition. WLTP Combined Range reflects a combined driving cycle and WLTP Extra High range reflects motorway driving - both tests are conducted in controlled conditions with an ambient temperature of 23 degrees Celsius and no climate or electrical load.

^^Wallbox and standard install on private driveway (worth £899), fees apply for nonstandard install. For Great Britain, home charger and standard install on private driveway (worth £899), fees apply for nonstandard install through Octopus Energy. Battery warranty covers you if your EV battery loses capacity faster than expected (below 70% capacity). Up to 8-year/100,000 miles, whichever is sooner. 5 year service and roadside assistance plan includes 2 scheduled services, in line with the 2 year/unlimited mileage service intervals on Ford all electric passenger cars. Wear and tear not included and may incur additional charges. Ford Assistance for the duration of the plan a roadside rescue, repair and recovery service that helps you seven days a week, 365 days a year. Battery warranty covers you if your EV battery loses capacity faster than expected (below 70% capacity). Up to Our 8-year/100,000 miles, whichever is sooner. 5 year service and roadside assistance plan includes 2 scheduled services, in line with the 2 year/unlimited mileage service intervals on Ford all electric passenger cars. Wear and tear not included and may incur additional charges. Ford Assistance for the duration of the plan a roadside rescue, repair and recovery service that helps you seven days a week, 365 days a year. With Intelligent Octopus Go you can smart charge for only 7p/kWh. The average rate of a standard variable tariff, based on the April 2025 Ofgem energy price cap, is 27.03p/kWh. 1- 7/27.03 = 0.74 or 74%